The Mark
Hospitality & Food/Beverage
Advertising// Art Direction// Branding & Identity// Social Media// Copywriting
Live Oak Communications is Elon University's award-winning student-run public relations agency. As a production designer I had the opportunity to create various types of deliverables for The Mark at Elon. Through my time in the agency I had the opportunity to create various deliverables from billboards, to postcards, to social media posts, and more!
The first campaign I worked on involved gaining more local customers, other than Elon students and their families, and show that there is a fine dining restaurant in their community. I created a series of postcards with a list of upcoming events and specials, as well as a billboard design.
Tools & Skills: Adobe Photoshop & Adobe Illustrator
This calls for The Mark Campaign
The second campaign I was involved in wanted to focus more on Elon Students and Staff. Highlighting “Dine With Purpose”, where 100% of the profits are returned to fund scholarships at Elon University, I created a series of deliverables enticing students and staff to dine on campus. I created social media posts, flyers, and news paper advertisements.
Tools & Skills: Adobe Photoshop & Adobe Illustrator