Batao
Hospitality & Brand Values
Logo Design// Brand Identity //Menu Design
Batao is a vibrant, fast-casual mom and pop restaurant in the East Village in New York City. Batao is known for having authentic Indian food for affordable prices, so customers can focus on enjoying themselves and their company. Batao is more than a restaurant, it is a place full of high energy, comforting atmosphere, and place for customers to connect with one another.
Tools & Skills: Adobe Illustrator & Adobe Photoshop
The Logo & Branding
The inspiration behind the logo design came from alphabet soup. The scrambled and nonuniform orientation and hierarchy of each letter allows for a young and savvy feel. The main design principle here is cultural whimsy, incorporating the specific typeface and the flower, inspired by Hindi patterns.
Menu Design
All food Imagery were generated using Adobe Firefly
